Bundles are one of the best ways to increase average order value while giving buyers a deal. The key is to save on shipping while maintaining profit margins.
Pro Tip: Shipping multiple items together costs almost the same as one item. That savings goes straight to your bottom line!
Poshmark: Buyers can create bundles. You set a bundle discount in your closet settings (typically 10-20% off 2+ items). Shipping combines automatically.
Mercari: No automatic bundling. Buyers must request, then you create a custom listing. Offer 10-15% off to incentivize.
Depop: Similar to Mercari - manual process. Message buyer, agree on price, create bundle listing.
Cross-Sell Smartly: When someone likes a dress, offer a bundle with matching shoes or bag. Higher total, same effort.
Clear Dead Inventory: Include slow-moving items at steeper discounts. Something is better than nothing.
Flat Rate Shipping: On platforms with flat-rate options, bundles become even more profitable. 3 items for one shipping cost = massive win.