🏪 Platform Comparison
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📊 Platform Deep Dive
🛒
eBay
The everything marketplace
13.25%
Best For
Electronics
Collectibles
Vintage
Sports Cards
Auto Parts
Anything unique
✅ Pros
Massive buyer base
Best for rare items
Auction option
Global shipping program
❌ Cons
Complex fee structure
Buyer-friendly returns
Scam risk higher
Learning curve
Seller Fee
13.25%
Payment
1-2 days
Audience
Global
Best Use
Everything
👗
Poshmark
Fashion & social selling
20%
Best For
Women's Fashion
Designer Bags
Name Brands
Shoes
Jewelry
✅ Pros
Prepaid shipping labels
Social features drive sales
Easy listing process
Strong fashion community
❌ Cons
Highest fees (20%)
Heavy lowball culture
Requires daily sharing
Limited to fashion
Seller Fee
20%
Payment
3 days
Audience
US/CA/AU
Best Use
Fashion
📱
Mercari
Easy, mobile-first selling
10%
Best For
Quick Sales
Low-Medium Value
Household Items
Kids Stuff
Casual Fashion
✅ Pros
Lower fees (10%)
Super easy listing
Quick sales for good prices
Shipping flexibility
❌ Cons
Smaller audience than eBay
Price ceiling lower
More casual buyers
Less search traffic
Seller Fee
10%
Payment
Instant*
Audience
US
Best Use
Quick flips
🌈
Depop
Gen-Z vintage & streetwear
10%
Best For
Vintage
Y2K Fashion
Streetwear
Trendy Items
Handmade
✅ Pros
Hot Gen-Z market
Great for vintage
Aesthetic-focused
Lower fees (10%)
❌ Cons
Young demographic = lower budgets
Style-specific audience
Photo quality matters a lot
Slow sales outside niche
Seller Fee
10%
Payment
5 days
Audience
Global
Best Use
Vintage/Y2K
📘
FB Marketplace
Local & shipped sales
0-5%
Best For
Furniture
Large Items
Local Pickup
Electronics
Baby Stuff
✅ Pros
Zero fees for local
Huge local audience
Great for furniture
Quick cash sales
❌ Cons
Flaky buyers
Lowball central
Safety concerns
No seller protection (local)
Seller Fee
0-5%
Payment
Cash/Instant
Audience
Local/US
Best Use
Large items
🧶
Etsy
Handmade & vintage market
~15%
Best For
Vintage (20+ years)
Handmade Items
Craft Supplies
Jewelry
Home Decor
✅ Pros
Buyers expect to pay more
Great for unique items
Strong search traffic
International buyers
❌ Cons
Many fees add up fast
Must be vintage OR handmade
Listing fees ($0.20/item)
Star seller pressure
Seller Fee
6.5%+
Payment
3-5 days
Audience
Global
Best Use
Vintage/Craft
👔
Grailed
Men's designer & streetwear
9%
Best For
Designer Menswear
Streetwear
Sneakers
Supreme/BAPE
Archive Fashion
✅ Pros
Lower fees than competitors
Knowledgeable buyers
Strong hype/designer market
Good for high-end pieces
❌ Cons
Men's only (mostly)
Aggressive lowballers
Saturated market
Picky buyers
Seller Fee
9%
Payment
PayPal
Audience
Global
Best Use
Men's Hype
👟
StockX
Sneaker stock market
10%
Best For
DS Sneakers
Streetwear
Trading Cards
Electronics
Collectibles
✅ Pros
No listing needed (bid system)
Authentication included
Real-time market prices
Trusted by buyers
❌ Cons
Deadstock only
Race to bottom pricing
Ship to StockX first
Strict authentication
Seller Fee
10%
Payment
2-4 days
Audience
Global
Best Use
DS Sneakers
🐐
GOAT
Sneakers & apparel
15%
Best For
Sneakers (New & Used)
Streetwear
Accessories
Apparel
✅ Pros
Accepts used sneakers
Authentication included
Mobile app friendly
Instant ship option
❌ Cons
Higher fees than StockX
Competitive pricing
Used condition strict grading
Ship to GOAT first
Seller Fee
9.5-25%
Payment
3-5 days
Audience
Global
Best Use
Sneakers
📺
Whatnot
Live auction streaming
8%
Best For
Trading Cards
Funko Pops
Collectibles
Vintage Toys
Sports Cards
✅ Pros
Lowest fees (8%)
Exciting live format
Engaged collector community
Build a following
❌ Cons
Requires live streaming
Time commitment
Need to entertain
Application required
Seller Fee
8%
Payment
1-3 days
Audience
US
Best Use
Collectibles
🏷️
OfferUp
Local + shipping marketplace
12.9%
Best For
Furniture
Electronics
Local Sales
Sports Equipment
Tools
✅ Pros
Zero fees for local
Merged with LetGo
Verified profiles
In-app messaging
❌ Cons
Flaky buyers
Lowball offers common
Limited buyer reach
Shipping fees high
Seller Fee
0-12.9%
Payment
Cash/1-5d
Audience
US Local
Best Use
Large items
📦
Amazon
The everything store
15%
Best For
New Products
Retail Arbitrage
Books
Wholesale
Private Label
✅ Pros
Massive customer base
FBA handles shipping
Trust factor huge
Prime buyers spend more
❌ Cons
High fees + FBA costs
Complex rules/gating
Account suspension risk
Not for used items
Seller Fee
8-15%
Payment
14 days
Audience
Global
Best Use
New/Books
💎
The RealReal
Luxury consignment
40-85%
Best For
Luxury Handbags
Designer Clothing
Fine Jewelry
Watches
Art
✅ Pros
They do everything
Professional photos
Authentication included
High-end buyers
❌ Cons
Huge commission (40-85%)
They control pricing
Slow payouts
Items can sit forever
Commission
40-85%
Payment
30 days
Audience
US
Best Use
High Luxury
👜
Vestiaire
Global luxury resale
15%
Best For
Designer Fashion
Luxury Bags
International Sales
Shoes
Accessories
✅ Pros
Global audience (80+ countries)
Authentication included
You control pricing
Curated marketplace
❌ Cons
Ship to them for auth
Longer selling process
Must meet quality standards
Euro-centric buyers
Seller Fee
15%
Payment
5-7 days
Audience
Global
Best Use
Designer
📋
Craigslist
OG classifieds
0%
Best For
Furniture
Cars/Vehicles
Large Items
Appliances
Free Stuff
✅ Pros
100% free to list & sell
Cash transactions
No middleman
Anonymous if wanted
❌ Cons
Scammers everywhere
No buyer protection
Safety concerns
Flaky buyers
Seller Fee
$0
Payment
Cash
Audience
Local
Best Use
Big stuff
👶
Kidizen
Kids clothing resale
12%
Best For
Kids Clothing
Baby Items
Maternity
Kids Shoes
Toys
✅ Pros
Targeted kid audience
Bundles sell well
Community focused
Shipping labels provided
❌ Cons
Smaller user base
Lower price points
Kids items = more wear
Seasonal demand
Seller Fee
12%
Payment
3-5 days
Audience
US
Best Use
Kids Stuff
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